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The Zetter 717 sits directly on the Prinsengracht, in the heart of Amsterdam’s historic canal ring. From here, the Nine Streets, Museum Quarter, galleries, independent shops and brilliant places to eat are all comfortably close – although wandering the canals without an itinerary is often just as rewarding.

Prinsengracht Central Canals, Amsterdam

The Prinsengracht – the Prince’s Canal – was created during Amsterdam’s great 17th-century expansion and is the longest of the city’s three grand canals. Step out of The Zetter 717 and you are immediately within the UNESCO-listed canal ring, with centuries of architecture unfolding in either direction.

A Drawing of the front door of Zetter Amsterdam 717

Rijksmuseum

Just a short stroll from The Zetter 717, the Rijksmuseum is home to some of the greatest works in Dutch art and history. Wander its grand galleries and come face-to-face with masterpieces by Rembrandt and Vermeer, before making your way back through the Museum Quarter and along Amsterdam’s famous canals.

A person stands outside a corner clothes shop with large windows, while a cyclist rides by and a white lorry is parked nearby on a city street—capturing the vibrant atmosphere featured in the Amsterdam Neighbourhood Guide from The Zetter 717 Amsterdam.

6 minute walk

Nine Streets 65 Great Russell St, WC1B 3BL

Nine Streets – A compact web of canal-side streets known for independent boutiques, galleries, cafés and small restaurants. Ideal for an aimless afternoon with excellent distractions.

A person walks past James Smith & Sons, an old-fashioned umbrella and walking stick shop with large windows and vintage signage on a city street, reminiscent of the charming shopfronts featured in the Amsterdam Neighbourhood Guide or found near The Zetter 717 Amsterdam.

10 minute walk

Museum Quarter Museumplein, 1071 DJ Amsterdam, Netherlands

Museum Quarter – Home to some of Amsterdam’s essential cultural institutions and an easy journey from the hotel when the mood calls for masterpieces rather than meandering.

A blue shopfront for The Craft Potters Association with large arched windows displaying pottery, a sign reading Est. 1958, and a yellow sandwich board on the pavement outside—just the kind of hidden gem you’d find in an Amsterdam Neighbourhood Guide or while exploring local spots like The Zetter 717 Amsterdam.

On your door step

Canal Walk

Prinsengracht Walk – Follow the canal and let the city come to you. Historic façades, bridges, church towers and neighbourhood life make this one of the simplest – and best – ways to get your bearings.